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AMP - Atlantic Marketing Program

Academy of Marketing and Production logo

The Atlantic Marketing Program (AMP) is designed to prepare students for entrepreneurship and employment in the business and marketing industry. Students will learn the following skills:

  • Develop the fundamental knowledge and skills necessary to start and operate a business.

  • Develop strategic marketing with sales and customer plans.

  • Product development, branding, and the use of technology in marketing.

  • Employment skills and career planning related to the business and marketing industry.

Students will have opportunites to learn and practice these skills hands-on through our school-based enterprises such as our school store, sporting events, and other campus activities. Additionally, students will have the opportunity to earn the following industry certifications:

  • Entrepreneurship & Small Business

  • CIW - Social Media Strategist I

Students choosing the Atlantic Marketing Program pathway will take the following courses:

9th: Business Ownership*

10th: Marketing Essentials

11th: Marketing Applications*

12th: Marketing Management

(* indicates industry certification opportunity)

 

CERTIFICATION OPPORTUNITIES

Entrepreneurship & Small Business Certification

Have you ever thought what it would be like to be your own boss or own your own business? Learn how the Entrepreneurship and Small Business (ESB) Certification can help you do just that!

CIW Social Media Strategist Certification

This certification focuses on the use of social media in business.

THE ENTREPRENEURIAL MINDSET

Jessica Miron

Jessica Miron

Marketing
Guy Remsburg

Guy Remsburg

Head Soccer Coach